ROI Archives - JTB USA Blog

How to Engage a Millennial Audience at Meetings and Events

Whether corporate or otherwise, the landscape of meetings and events is changing. The younger generation is beginning to take leadership positions and become more prominent in their companies.

Conferences, Event Marketing, Events, Group Travel, Hybrid Events, Incentive Travel, Meetings, Meetings & Events, Sporting Event, Team Engagement, Virtual Event

Meetings & Events Dept.
April 3, 2023

How to Get a Net-Zero Carbon Meetings and Events Program

For the modern company that values meetings and events, sustainability programs are an essential component of future development. Whether your business already operates one, or you’re looking to finally be more sustainable this is a good option.

Conferences, Event Marketing, Events, Group Travel, Hybrid Events, Incentive Travel, Meetings, Meetings & Events, Sporting Event, Team Engagement, Virtual Event

Meetings & Events Dept.
March 6, 2023

How to Manage Rising Event Costs

As the event planner for your company, you want to provide the best experience to the attendees possible. However, there are many barriers that could prevent the brand from throwing the event of its dreams. One growing issue for large-scale meetings and events is the rising costs of event production. Even on top of this, rising airfare and hotel rates are negatively impacting the events industry.